Disney Corporation

Crisis Committee

The Walt Disney Company is a multinational corporation renowned for its influence across film, television, theme parks, and media networks. Founded in 1923 by Walt Disney and Roy O. Disney, the company has grown into one of the most recognizable brands in the world, shaping global culture through storytelling and innovation. With subsidiaries including Pixar, Marvel Studios, and Lucasfilm, Disney commands a vast portfolio of intellectual property that spans generations. Despite its success, Disney faces ongoing scrutiny over issues such as labor practices, media consolidation, cultural representation, and environmental sustainability.

In this Crisis Committee, delegates will step into the roles of Disney executives, board members, and key stakeholders as they confront rapidly evolving and high-stakes scenarios. Delegates in this committee will explore the complexities of managing a global entertainment empire while balancing profitability with corporate responsibility. Crises will emerge unpredictably and demand immediate, strategic responses. Delegates must balance profit, brand image, and ethical considerations while navigating internal power struggles and external threats.

  • The Walt Disney Company faces a growing challenge as visitor numbers decline across its theme parks. Several interconnected factors contribute to this trend. Rising ticket prices have made park access less affordable for families, while increasingly expensive food and beverages further drive visitors away. At the same time, unreasonable wait times diminish overall guest satisfaction.

    External competition is also intensifying, particularly with new attractions like Epic Universe drawing attention away from Disney destinations. Internally, the company’s evolving creative direction, such as incorporating diversity and inclusion into established storylines, has sparked mixed reactions among audiences. Additionally, allegations of poor worker treatment have impacted public perception.

    Together, these issues have not only reduced attendance but have also led some consumers to actively boycott the Disney brand, raising questions for stakeholders.

Committee Staff

Alvina Fung: Committee Director

This isn’t just a business—it’s a reflection of what we believe in. We’re here to create work that matters, led by a shared commitment to quality and care.

Tara Lattey: Chair

This isn’t just a business—it’s a reflection of what we believe in. We’re here to create work that matters, led by a shared commitment to quality and care.

Ysabel Zeng: Assistant Director

This isn’t just a business—it’s a reflection of what we believe in. We’re here to create work that matters, led by a shared commitment to quality and care.